Fashion Photography

Vintage dress shoot with BTS for Mao Couture

I recently shot for a designer based in Newcastle. Ahn runs a small boutique in Gosforth called MaoCouture. She specialises in bridal gowns and prom wear, but on the side she creates some items that are a bit different and her designs are of an extremely high grade.For the shoot we had negotiated with the management of The Head of Steam museum in Darlington to use that as our location.  It really suited the ideas behind the shoot and the staff were helpful and accommodating, which is all you can ask.  It was snowy and cold outside, but luckily the big venue was well heated.

We had a great team for this shoot with models Micshkah and Zara, working hard and excellent make up from the very talented Josephine.  I had help with lighting from Pete, who also brought his video camera along to film some BTS footage, so there is a special treat at the bottom for those interested in seeing what goes on a shoot.

It was a fun day and the results are excellent.  We were very short of time and there was a lot to get done, but it goes to show how invaluable it is to have a good team of people around you.  Makes things so much easier.

Now for some images.

Never one to shy away from testing people, I decided to shoot the last segment outside in the snow!  With me and Pete wrapped up warm it was up to the models to show us up as they got on with the job at hand without (too much) complaining.

Below is the behind the scenes video from the shoot.  Thanks to everyone who took part, it was an excellent day.



Maz on location.

I couple of months ago I was lucky enough to shoot with the beautiful Maz.  She had a couple of outfits that we were looking to shoot and being summer we thought that a location shoot would be great. Well as usual it rained, a lot.We proceeded with the make up with the hope that the rain would clear away, at least enough to shoot something.  We got a lucky break in the weather so rushed down to Heaton Park to shoot at the victorian pavilion.  Maz had brought with her a Vivian Westwood dress which really complimented the location.

We headed back to base as the weather turned again, so we changed the make up, outfit and location.  Another break in the rain saw us out in the back streets of Heaton.

One last change of costume and Make up and we were out again.  The other item that Maz had brought was this very colourful designer jacket.  Viki, our make up artist did a wonderful job creating a different look.

My favourite image of the day came from the first section of the shoot.  I really love fashion images that are set in cafes and luckily for us there is an Italian restaurant (Sambucas).  We asked permission to use their outside tables.  I wanted to create the feeling of the afternoon/evening sun so I put a full cut of CTO (colour temp orange) onto a single speedlite off to camera right.  I blended it with the ambient to give the appearance that the sun was setting over her shoulder.


Thanks for reading, as always please contact me with any questions.

Black Swan Fashion

Unfortunately i had to surrender my studio at the end of May, but before I said goodbye I managed to fit in one last shoot.  I was approached by Rachel to shoot her final degree project.  The clothing range, inspired by the current economic situation, was a collection of reversible outfits. One side was white the other black, the idea being that one outfit could be worn during the day and then the other on a night out (although hopefully with a wash in between).The idea was to produce a collection of images based on the Black Swan.  The ballet theme was the obvious choice, with an image showing the white and black side for each outfit.  The series of images had narrative showing the journey from the naive and gentle white side to the more aggressive and stronger dark side.

This selection is taken out of context, they do not keep to the narrative (I did not have enough space).


Thanks for reading. Now that things have settled down I promise to update my blog more frequently.


Sophie studio and location

I was able to fit in a shoot with the beautiful Sophie at my studio.  I had been wanting to shoot with Sophie for a while after seeing some of her portfolio on Facebook.  In this shoot we managed to do some work outside on location.  I enjoy shooting on location because there are so many variables and it can often be a challenge, but then the environment is much more interesting and it can be fun thinking of ways to get the subject to interact with it.Anyway here are a couple of the studio images.


It was a nice day outside and we found this really cool building which was covered in graffiti.  It made for a really colourful backdrop.

We moved back inside for the final shots using the corridors of the studio building.

Shooting outside and in the corridors allowed me to use my new pocket wizard flex system.  I haven't had much time to use them at the moment, but from these first couple of experiences, I can see that they will be a big help for location work.  They allow full ttl control of the speed lights, and with the AC3 controller allow me to change the power ratios from the camera.  Interesting stuff, I will hopefully be back with more examples of how this system works.

Thanks for reading, have a browse of my portfolio.  Any questions please contact me at

New Model, Leika

I was introduced to Leika through a make up artist that I have worked with once or twice. New models offer a challenge that is different to that of an established, more experienced, model. In some ways it is more exciting as you have to work harder than normal to produce the great shots.  Working with a new model means that you, the photographer, has to be that little more creative.  It can be easy to rely on a model to produce the goods without much prompting (even though I nearly always fine tune the final poses to fit my ideas).Leika was a pleasure to work with and soon got into the stride of things, and even took a good dollop of cold weather for the team. She should have a bright modelling future.

To get in the mood we started with some very simple portraits.  I often start the shoot this way, first of all it allows me to talk to the model and familiarise myself with their working style. Most of all it is a good way of breaking the ice, using a lighting set that i know will produce good results straight away.  The last thing I want to do is start the shoot producing images that look terrible (not that I ever do that!)





Leika was building a portfolio for a local modelling agency and needed a variety of shots, so we changed up the lighting and went for a few longer shots.  These were taken using speed lights (SB900) and I used the Pocket Wizard flex system to trigger them via ttl. I will write a bit more about this system in a future post, but so far I have been quite impressed.

The first speedlight was fired into a silver reflective umbrella to camera right and a second SB900 was fired into a silver reflector on the floor to provide a nice glowing fill.

We then changed it up and did some shots that showed of Leika's figure a bit more.

We had a bit of spare time at the end of the shoot so decided to brave the weather and head into the cold to see what we could find.  I had spotted this location outside the studio earlier in the day and though that it might make a good image and something else for Leika to add to her portfolio.

Again I used the pocket wizards and an SB900 to light the model whilst underexposing the background.

Thanks for reading, any questions please contact me at

For more of my work visit my website.




Use available Light!

Over the years I have spoken to many people about the art of portrait taking and specifically the use of flash.  A few people have shown me images with the accompanying statement of "if I had better lights" or "if I had this bit of equipment", "then the shot would have been better".  Well in a lot of cases this is not true.Some people miss the point of portrait taking, they are too interested in lighting, where to put the key light, how many lights should I use etc. Any connection with the subject is lost in amongst the technical babble.  A photograph of an uncomfortable, bored subject is just that, no matter how many lights people throw at them.

This is where the problem lies,  Many people have never taken a thoughtful portrait using just available light, before jumping in with the flash guns.  Whilst doing my travel and documentary work I have honed my skills at taking portraits with just the light available at the time, as it is sometimes too intrusive to bang away with the flash.  This has helped me to understand the value of a portrait, and how different lighting works and how to adapt to different lighting conditions.  I know how my light should look and this is then transferrable into the studio or with using flash.  I can now say to myself, "if the sun was in this position my portrait would look better, but I want to keep the background as it is, so I will introduce my flash here."

As most of you will know I have my own studio (for now), but this has not stopped me from utilising the lovely natural light that is available in the studio and in the corridors.

In a recent shoot with Jade I ventured out into the corridors of the studio building.  I found a nice bank of frosted glass windows that were filling the place with a lovely light.  I used this as key light for most of the shots, but I also took a couple that were filled in using the white wall.  I was shooting with a 70-200mm so i was shooting wide open at f2.8 and occasionally f 5.6,  at iso 400.  For natural light portraits I love shooting wide open as much as possible.




These were taken on my latest shoot with Sithembile, I have already shown the shots taken with the studio lights in my previous post , but these were taken with just the light from the sky lights.  again all taken at f2.8 on my 85mm, at iso 800.  It was an overcast day the windows are frosted so it was really soft light.



If you are inexperienced with taking portraits, try mastering them using available light and perhaps a reflector. Using flash adds a complication to the equation which just adds to the negative of the experience. Just strip it back to you, your subject and the available light and you will begin to see an improvement in your portraits.  Work with the light, move your subject to get the most out of it, the results can be just as spectacular as using flash.  Check out the work of Steve McCurry, when it comes to using natural light for portraits there are not many better.

Thanks for reading, any question please email me at or leave a comment below.


For more of my work visit my websiste

Taking inspiration

I have found it increasingly important to go into shoots with a plan, especially if I am undertaking a free or TF shoot.  It helps to give focus and generally enables you to achieve more.  This brings me to the main point of this post.  Finding inspiration is an important part of being a photographer and is essential when first starting out.  When I began dabbling with off camera lighting, I did my research and found other photographers who's work inspired me.  Using this inspiration I learnt about lighting and technique, by copying their methods (not the same as copying their ideas) I was able hone my way of working.  I took great inspiration from the likes of Joe McNally and later Frank Doorhof.It was when looking for new inspiration I came across the work of photographer Gilbert Rossi, based in Australia.  The first couple of images in his fashion portfolio were the standout ones.  Featuring black models in very strong posing with selective lighting.  Anyway when I finally got chance to work with the beautiful Sithembile I knew where I was going for the inspiration for my shoot.

The following are my take on the idea and should not be thought of as attempts to directly copy Gilbert's style.




I also thought that Sithembile would suit Black and White (to be honest she would suit most images) and so I took a couple that I always intended to be B&W.  things were quite easy with Sithembile as she worked very hard changing up her posing etc. It was very difficult to take a bad shot.



Just about had enough time to grab some traditional beauty shots to really pick out the subtle but nice make up, provided on the this occasion by Carly Michelle Wallington.



Thanks for reading, please feel free to ask any questions or leave feedback.

Lu in the studio

The other day I had my first proper shoot in the new studio and also with the new gray background that we have installed. I contacted Lu as I had been looking to shoot with her for a while and she jumped at the chance to do a test shoot. Lu is a beautiful model and a lovely person as well. She was very energetic and was willing to give any ideas a go.Lu brought her own outfits and we decided to start with a smart style. We introduced some movment into the images to make them a bit more dynamic. We began by shooting with a silver umbrella, but this just didn't suit the looke that we were trying to achieve so we switch to the large Octabox.


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We then tried some different posing.

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We then tried a different outfit and decided to shoot against one of the patterened backgrounds that we have installed. Again this was shot with the Octabox, but this time the aperture was dropped to f4 to blur the background.

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We then moved back to the grey and introduced a prop in the way of our office chair, which worked quite well and offered something a bit different.

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Thanks for reading. You can see more of my work on my website

Moving and Shooting

Well its been a hectic few weeks, which has caused this delay in blogging. Things have been moving very quickly. A couple of weeks back we went to have a look at a new studio space, with only a half hearted idea of actually moving. Well needless to say we are now installed in our new studio. Its all been a bit of a blur, but we are really happy that we have moved. This new studio is over twice the size of our old one and it really goes to highlight how squashed we were in there. 



We are now installed and open for business as it were.

Last week we held our first lighting workshop in the new studio. It was all very exciting. The workshop was held for members of a facebook group that we are activily invovled with and i am glad to say that everyone had a good time and hopefully learnt something. It was nice to meet the members of the group, who we had been chatting with for quite a while.

As I was demonstrating for most of the evening I didn't manage to grab too many images on the night, but I did get a couple of nice ones.




It was a fun evening and we will be hosting more of them in the future, so keep an eye on the Freedom Light Studio website for more information.  Our new studio is based in the Cloth Works Business centre, Industry road.


Thanks for reading. For more of my work visit my Website

Vicky at the Black Rose Tattoo Studio.

Location shoots are always exciting because you are not always sure what the place will be like until you get there. I have been looking to shoot in a tatoo studio for a while, but I was really looking for the right place. Well today I finally managed to get the shoot done. Vicky put a posting on facebook, looking to do some dark themed pin up style shots and a friend of hers had a Tatoo studio we could use. So with the car packed I headed to just south of Durham, to Spennymoor. I had arranged to meet a few of the guys from our facebook group.The location was great, with a nice set retro funiture and plenty of space. Vicky was a great model and worked hard and we grabbed some nice shots. It was good to meet up and chat with the other guys too and it is always interesting to see how others work.












As some of you may have noticed I have udated and changed the look of my blog and website. I would love to hear any feedback or issues you may have with the new layouts.

Thanks for reading. For more of my work visit

Making a Pointe

Of late I have been receiving a few enquiries relating to dance images and dancer profiles and it was something that I was looking to do more of this year. When the first opportunity presented itself I decided to try out an idea that had been lingering in the back of my mind. I liked the idea of shooting with a backdrop of a local landmark and on a shoot earlier this year I spotted this location. On that day the sun was breaking through the clouds and was bathing the Tyne Bridge in a beautiful pink light, and that was what I wanted.When shooting on location you very rarely get everything you want and on this occasion there was no wonderful sunlight on the bridge just a vast expanse of white sky. I still had a job to do and set about working with a very talented dancer (and seemingly a very good rock climber) Ashley. Ashley worked hard and was very enthusiastic about trying different things, which was great considering it was quite cold and dull.

We went straight in with trying to create my vision and I have to say that although the results are still good they were not exactly what I was after, only due to the lack of sun in background.

We then tried a few different ideas and came out with a couple of nice images.

In our workshops we try to press home the importance of exploring all shots around your subject. By leaving the lights and subject in the same place and the photographer moving around the subject you find different angles and effects.

A couple of days ago Alien Skins released their latest version of Exposure, Exposure 4. I used v3 a fair bit and was interested in seeing what would have changed. I have only had a couple of hours with the software and will release a full review in due course, but here is a sample of some of the effects you can play with.

Thanks for reading, any questions or feedback please contact me or leave a comment.

More of my work can be seen here

Jo on Location

We have been working behind the scenes on a lot of things and putting into practice some exciting developments. Anyway we finally made time to shoot for fun. We really wanted to do something on location, especially in the back streets around our studio.Our poor model for the day was Jo, not someone we had previously shot with but had a pretty good portfolio. Even though it was warmer than the last week it was still very, very cold. The main purpose of the shoot was to test out a new location umbrellabox. Basically this is a compact softbox that opens and shuts like an umbrella, it has a diffused white panel on the front. It is mainly designed for speedlights but it could easily be used in a studio. It has an opening in the bottom to insert a light stand and works well when used with a standard light stand head. Apollo do a great version for around £100, but I have to admit this one was £18.99 of off ebay, on this evidence probably the best £20 I have ever spent. It is really easy to use and produces a nice soft light. The only slight issue I have is that the flash sits to the top of the soft box, so you end up with a hot spot towards the top, but otherwise it is really good.

As mentioned it was quite cold so we worked quickly with some ideas we had formulated.

For these shots I was going for more portraits than fashion or editorial. We found this rough door with peeling paint and really liked the effect.

We then went back to studio and worked the back wall. The white wall produces a nice contrast with the bright orange in Jo's outfit.

I then quickly grabbed a low key shot in the studio.

It was a very cold day and I am still warming up, I might go and grab a cuppa! Thanks for reading.

To see more of my work visit Feedback and questions welcome.

Faith on location - High level Bridge

When I came to write this post I realised that I hadn't written a blog since the end of November! December was a hectic month, what with Christmas and the dog ate my notebook (sorry regressing, I don't even have a dog). Anyway welcome to my first blog post of 2012!A few months ago I had my first wander across the High level bridge crossing over the tyne. I was struck by the archways and iron work and it very much reminded me of Paris for some reason, anyway all I new was I wanted to use it for a location shoot. The idea found its way to the back of my mind until another wander a few weeks ago brought it back to my attention (I don't spend all my time wandering, honest). I had been wanting to do more location shoots (as you do when the weather turns horrible) and decided to plan something.

Back in November I spoke to Faith, someone I had not shot before but was really impressed by her portfolio, she liked the idea and the plan was made. Anyway the day arrived and, as per usual with the good British weather, it was raining and blowing a gale. So that day we did the studio fashion shoot. I enjoyed working with faith and I think she liked the results, so when the idea popped up to try and reorganise a shoot on the High Level, she was the first port of contact. Happily she agreed.

On the morning of the shoot I was a little concerned as the wind was howling, but as the shoot was at 2pm I held my breath. Luckily the wind dropped and it turned into a pleasant afternoon.

As with all location shoots I like to start using available light and as the sun was nice and low and bathing the side of the bridge it gave us some nice directional light. I used a reflector to fill in the shadows a little bit.

I then introduced some flash and decided to shoot with the sun back lighting Faith. This worked well to bring out the colour of her hair.

A change of clothes later (thanks to the staff at the Bridge Hotel) and we were on to a more high fashion set up. At the end of the Bridge there is a balcony area and there is a lovely textured wall, which was amazing to shoot against. We lit the wall with a speedlight on a stand and lit the model with a small lastolite Eazybox on a hand held pole. I like working this way as you can shape and manipulate the light much easier than if it is on a stand. Obviously you do need somebody to hold it for you.

When processing the above image it really reminded me of an old Hollywood horror film still, especially with the pose and lighting. During processing I gave it a vintage look which added to that theme.

The main thing that attracted me to the bridge in the first place was the arched walkways along the side of the road. I just used a one light set up here and exposed to allow some the lovely available light to come through, so the image had more texture going into the background.

There was something about the above image that instantly reminded me of the Titanic (or at least that era of naval history) probably the Iron work and the repeating arches. It looks like it could be in the belly of a ship.

Thanks for reading and I promise it won't be such a long time before my next post. Here is a bonus shot from the shoot.

Faith in the Studio - Part 2

I have already put up some images from my recent shoot with Faith, but as we covered a few different outfits and styles so I thought I would split the resulting collection into a couple of posts. The first post was a collection of editorial style images that worked well as a collection. This set is a little bit more varied.The first part of the shoot was to add some high fashion shots to Faiths portfolio and we changed up the clothes to add a bit of variety.

We then wanted to try something different and decided to go for an old school holywood styling as I thought that Faith resembled a certain TV and film actress from the 90's (guess who it is!).

We then tried something Gothic before going for a high key set up.

Thanks for reading comments and feedback welcome

Faith in the studio - Part 1

A few days ago I was lucky to welcome Faith into the Studio. I had seen some images from her previous shoots and thought that we would be able to create some good work together. The shoot went really well and I cannot speak highly enough of Faith. She came well prepared to try different things and had a variety of looks which we explored throughout the shoot. I was really amazed to find out that Faith had really only began modelling a few months ago as she was every bit the pro.I came out with lots of images from this shoot (which is very unusual for me) so I have decided to make this a two parter as I feel that the following collection made a nice set on their own. At this stage in the shoot we were going for an editorial look. For editorial fashion I personally prefer the look of black and white as it looks a bit more graphic and focuses the viewer on the shapes as opposed to colour. I was concious to provide a bit of variety, so I also mixed a few colour images too, which shows off Faith's red hair brilliantly.

The following three work well as a black and white set.

Finally, this was my favourite image from the whole shoot. We spend so much time posing models and creating a shot it easy to forget that it is the natural moments that create the best images. The best advice is to always keep shooting, even when talking and joking with the subject, keep the camera to your eye and be ready to press the shutter.

More to come! Thanks fore reading.


As part of a studio open day we welcomed Bryony into the studio to take part in a lighting demo.

Once again the lighting was kept very simple to begin with using a softbox and umbrella combination similar to the one mentioned in my previous post with Laura. I won't dwell on it other than to reiterate how good this lighting set up is for some nice classical portraits.

We then introduced a third light into the setup. We wanted more of a fashion look to this one so we went with soft box as a key light with an umbrella filling in the shadows caused by the hat. There was a second softbox at a 45 degree angle behind the model camera right.

For a change I demoed the silver reflective umbrella, which is not something I use a lot, but it can be useful especially with a subject who has darker skin and any jewellery, as it really makes things glisten. In this case its the effect on Bryony's black hair that I really like.

Then for a complete change we broke out the orange background and really went for a summery look, involving the wind machine.

This bright and cheerful look was created by very simply having the octabox almost 45 degrees in front of the model camera right, and having a strobe with a barn door lighting the background, creating a very light halo effect around Bryony. This worked well to provide a nice even lighting whilst still having a bit of texture using a bit of contrast.

And Finally.......

One very important aspect to remember when photographing people is to explore every angle. The whole atmosphere can change just by moving around the model, in this case shooting from the shadow side has created a nice low key portrait, resulting in something a little different.

Thanks for reading. Any feedback or questions are welcome


We had an open day at the studio and we held a couple of studio demos. Laura was our first model of the day, she is notable figure on the North East burlesque scene (going by the name of Princess Pandora), but for this shoot we went for a grungy fashion styling.

First of all we started against a nice wallpaper backdrop using the Octabox in a very simple set up. Using the Octa you do not really need much else in terms of lighting. Positioning is the key with it, because the light can easily wrap around a subject creating a lovely soft light.

As I said a very simple lighting set up, but it produces a lovely light.

We then went for a more high key fashion look using a softbox and umbrella combo. In this set up the sofbox acted as the key or main light with the umbrella providing the fill. It is important to have the fill at least 1 stop lower than the main light otherwise the lighting will appear flat. When using a light meter with a two light set up such as this, especially when using an umbrella, it can be easier to measure the lights separately. Turning one off and measuring and then turning the other off and measuring. This provides a more accurate reading. I also tend to measure towards the light as opposed to towards the camera. This enables me to make sure I have no blown hotspots in my image.

For the last one we turned on the wind machine and added a cross processing filter in post production.

Thanks for reading.

Abi workshop

Today we were lucky to have Abi in our studio for a workshop. She is a brilliant model and is always a pleasure to shoot. She has been seeing a bit of success of late with her modelling career, with some high profile work coming up. It was privilege to shoot with her and wish all the best with her career.We started the workshop with a classical portrait lighting set up, using a softbox above and an umbrella below, producing what is known as the clam shell set up. Its not the most exciting set up, but it does produce pleasing results in most circumstance. It produces very even coverage, with the upper softbox used as the keylight with the umbrella being used to fill any wrinkles or bags under the eyes (Abi has very few of these anyway). In this situation it is best to have the fill light a stop lower than the key light so as not to produce a completely flat image. As you can see below, there is still some texture in the lighting that still makes it interesting.

Now personally I prefer a higher contrast look and for this I like to use the Octa, as it produces very soft light and has a nice light fall off.

Thanks for reading, any questions and feedback are welcome.


For a recent one to one workshop we took Danielle into the centre of Newcastle. The theme of the workshop was to be Winter Fashion, so bring out the big coats. As it was the weather was more windy than winter, but we made the most of our urban location.During such workshops we usually start with some images using natural lighting as it is very important to learn how to use ambient lighting to create some nice images. Our model today was Danielle and she is really good to work with as she will pose all day and will help by providing ideas during the shoot. This makes the shoot move along easily.

We then try some simple ideas using one speedlight, first via TTL then using radio triggers. Once you have a set up it is important to explore all positions around the subject, shooting from different angles as this will result in some different looks.

Moving on we try some different locations and introduce more complex lighting setups by using a hair light, to give a bit of texture to the image. In the final location, inside an empty shopping arcade, it was really effective dragging the shutter and introducing some of the ambient light from the spots in the roof.

Finally I tried a technique of introducing a bit of flair into the shot to try and give it a frosty look. It sort of works, but let me know what you think.

Thanks for reading.


We recently had Lilith in the studio and had a very enjoyable shoot. Lilith is a beautiful model that has a variety of looks due to her short brightly coloured and collection of wigs. We wanted something a bit different and grungy and Lilith fitted the bill perfectly.We started with one light and a grid to get some really hard directional light. With a model such as Lilith this worked a treat due the structure of her face which has nice strong features. This lighting set up does not work with all models so you have to judge that, you might end up with a very unhappy model and they can be vicious (only joking). With this sort of lighting you have to really work the lightmeter to work out your hotspots because the light is so directional. I was measuring f8 on the models face, but f11 on her breast area. Taking just one meter reading would have led to a hotspot on her chest, which is not where we really wanted it.

We then added a rim light to add some more depth to the shot. For this I usually have the rim light about a stop lower than the key light, but changing the power creates different effects so it is worth trying different light ratios.

Shooting in the studio is good, but sometimes its fun to add a bit of scenery, luckily the studio is surrounded by interesting corridors and stairs. Lilith put on one of her wigs and we went for a more straight up fashion shot, which is something the model wanted for her portfolio. luckily she had brought with her this fantastic blue dress that went with the location really well.

I have to admit I don't do an awful lot of Glamour stuff so this last part of the shoot was reasonably new to me but here is one shot the set.

Thanks for reading. Comments and questions always welcome.